source: Wikipedia ; CC license
A Fully Recyclable Coffee Cup to Solve UK’s Waste Reduce Problems
In the cult classic television hit Twin Peaks, Special Agent Dale Cooper shares an important life lesson:
“Once a day, every day, get yourself a present. Don’t wait for it, don’t plan on it, just let it happen. It might be a new shirt at the men’s store, a cat nap in your office chair, or two cups of hot black coffee.”
It’s an important guideline to stick to, and as we’re all staunch coffee drinkers, we get what he’s on about. But, when was the last time you got your coffee a present?
Let’s face it, coffee makes the world go round. Stimulating, flavourful, available in countless varieties, coffee is more than a drink, it’s a hero. Every morning we visit the local shop, pour it into a paper cup, drink it down, and then pitch that cup right in the bin.
Have you ever considered how this makes coffee feel?
Not the consumption part, but the pollution part. Every year in the UK 2.5 billion cups are thrown away, and this creates roughly 25,000 tonnes of waste. To add perspective that amount of rubbish would fill 25,000 full sized (12 cubic yards) Rubbish Please vans. Well, it’s time to pay your coffee back, an inventor named Martin Myerscough has invented the world’s first fully recyclable coffee cup. This is nothing short of a huge waste reduce victory.
A major breakthrough in recycling and sustainability, Green Your Cup coffee cups are the gift your coffee has been waiting for. Designed with a thin film liner that is easily detached, the rest of the cup is made from 100% recyclable paper. So now when you finish your coffee out of a Green Your Cup cup, you can toss it right into the paper recycling. A miraculous breakthrough from the company that also pioneered the paper water bottle, this could have an impact the world over.
How does this support green living?
Easy! It allows coffee shops, markets, restaurants, offices, and any place you’d find to-go coffee a way to provide a more environmentally friendly option. It will reduce the prevalence of mixed materials, and still provide consumers with a sturdy cup to enjoy their favourite beverage. Treat yourself to some coffee, treat your coffee to a Green Your Cup. The environment will thank you, the future will thank you, and all because you made the right choice in the present.
And remember, once a day, every day, get yourself a present.
